Building the future of AI-native business finance.
Finance software has been playing catch-up for a decade. We're building the version that thinks alongside the people using it.
A team obsessed with financial clarity.
We're engineers, finance operators and designers building the infrastructure we always wished we had.
Ask about our vision
Curious what we believe and why — ask directly.
Finance software stopped being the bottleneck it used to be. We don't think that's good enough.
Most tools digitized the paperwork but kept the workflow the same — someone still has to notice a problem, chase an approval, or rebuild a report by hand. We started Lign because the technology to remove that work entirely already exists. It just hadn't been built into finance yet.
The problems we're solving.
Financial operations that run themselves, with a human always in control.
We're not trying to remove people from finance — we're trying to remove the parts of the job that were never really about judgment in the first place. The goal is a company's finances that stay healthy by default, so the humans running the business can spend their attention on the business.
Our journey, so far.
Our core principles.
Craft over speed
Every detail — a transition, a copy line, an error state — is a decision we make on purpose, not a default we shipped past.
Trust is earned daily
Security and transparency aren't a checklist — they're how we operate every day.
Simple, not simplistic
Complex financial operations, made to feel obvious — never dumbed down.
Intelligence, not automation theater
AI in Lign makes real recommendations grounded in your actual data — not a chatbot wrapper around static software.
How we design and build products.
We prototype interactively before we ever write production code — if an interaction doesn't feel right as a working demo, it doesn't ship as a feature. Design and engineering sit in the same room, because you shouldn't be able to tell where one ends and the other begins.
- ✓ Small, senior teams — no hand-offs between design and code
- ✓ Every animation serves a purpose, or it doesn't ship
- ✓ Real customer conversations before every roadmap decision
Where Lign gets built.
An office in Jakarta, a distributed team, and a lot of conversations about money moving well.
Leadership & team.
Co-founder & CEO
Previously led product at a payments company. Obsessed with removing friction from financial software.
Co-founder & CTO
Built infrastructure at scale before Lign. Believes the best interfaces disappear behind the task.
Head of Design
Spent a decade in design engineering. Thinks taste is trained, not innate — and it shows in the product.
Trusted by businesses at every stage.
We're still early. The next few years are about AI moving from suggesting what finance teams should do, to quietly handling more of it directly — with people staying firmly in control of every decision that matters. That's the company we're building.